Positioning
About
I build sales systems: frameworks, templates, and narrative structures that help SaaS teams sell complex value with clarity. The goal is simple: fewer random acts of selling, more engineered execution.
Principles
- Start with business impact, not product
- Make value measurable or at least directional
- Multi-thread early: power map beats hope
- Cadence is rhythm + relevance, not volume
- Systems that don’t scale are hobbies
What I build
- Value pyramid narratives per account
- Signal-based tiering for account focus
- Mutual action plans (MAP) with decision gates
- Enablement assets: talk-tracks, checklists, reviews
- Obsidian-first knowledge vaults
Who it’s for
- SaaS AEs & sales leaders
- Sales trainers & enablement
- Founders selling enterprise value
- Teams moving from chaos → operating system